![]() ![]() ![]() The evolution of digital media has introduced both unprecedented challenges and opportunities for media corporations and organizations. The Internet has made it possible for anyone to publish his or her writing online almost instantaneously for all the world to read. In the digital age, we are all consumers and producers, readers and publishers alike. Screen Writing: Online Style and Techniques Headlines and Hypertext Designing Places and Spaces Getting It Right: Online Editing, Designing and Publishingīlogito, Ergo Sum: Trends in Personal Publishing We the People, Part I: Citizen Journalism We the People, Part II: News as Conversation Getting Down to Business: Intranets, Extranets, Portals Learning the Legal Landscape: Libel and Privacy in a Digital AgeĪfterword: Core Values of Online Journalism Includes bibliographical references and index. Library of Congress Cataloging in Publication Data Carroll, Brian, 1965–. Trademark Notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers. To purchase your own copy of this or any of Taylor & Francis or Routledge’s collection of thousands of eBooks please go to © 2010 Brian Carroll All rights reserved. He is author of When to Stop the Cheering? The Black Press, the Black Community, and the Integration of Professional Baseball (Routledge, 2006).įirst published 2010 by Routledge 270 Madison Ave, New York, NY 10016 Simultaneously published in the UK by Routledge 2 Park Square, Milton Park, Abingdon, Oxon OX14 4RN Routledge is an imprint of the Taylor & Francis Group, an informa business This edition published in the Taylor & Francis e-Library, 2010. For additional resources and exercises, visit the companion Web site for Writing for Digital Media at Brian Carroll is Associate Professor of Journalism at Berry College and Adjunct Professor in the School of Journalism and Mass Communication at the University of North Carolina. ![]() By teaching these new skill sets alongside writing fundamentals, this book transforms students from writers who are simply able to post their stories online into engaging multimedia, digital storytellers. Writing for Digital Media teaches students not only how to create content as writers, but also how to think critically as a site manager or content developer might about issues such as graphic design, site architecture, and editorial consistency. ![]() Learning how to achieve balance and a careful, deliberate blend of these elements is the other primary goal of this text. Writing for Digital Media also addresses all of the graphical, multimedia, hypertextual and interactive elements that come into play when writing for digital platforms. Fundamentally, this book is about good writing-clear, precise, accurate, filled with energy and voice, and aimed directly at an audience. Using the tools and strategies discussed in this book, students are able to use their insights into new media audiences to produce better content for digital formats and environments. The lessons and exercises in each chapter help students build a solid understanding of the ways that the Internet has introduced new opportunities for dynamic storytelling as digital media have blurred roles of media producer, consumer, publisher and reader. Writing for Digital Media teaches students how to write effectively for online audiences-whether they are crafting a story for the Web site of a daily newspaper or a personal blog. ![]()
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